22 Dec 4 Ways to Boost E-Commerce SEO for Your Small Business

If yours is a small business with an online shop, we’re guessing you’re all too familiar with the struggle of gaining visibility for your business...

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22 Sep Social Media and SEO: The Dynamic Duo That Can Bring Superhero Success to Your Small Business

If you’ve done even the smallest modicum of search engine optimisation (SEO) research for your business, you know just how important your ranking in...

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08 Sep Link Building in 2022: 4 Reasons Why It’s Beneficial for Your Business

Are you familiar with link building? It’s the process of creating one-way hyperlinks, or backlinks, to a website in order to boost search engine vis...

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25 Aug Top 3 Types of Content You Should Create to Boost SEO for Your Small Business

We all know the reasons for having a professional, well-branded website—these days it’s rare for any business to be taken seriously without one. Y...

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11 Aug 3 Ways To Use Email Marketing to Boost SEO in 2022

We often hear the following question from small business owners who are (rightly) trying to prioritise how to spend their marketing budget: Given the ...

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18 Nov 6 Reasons Why Your Small Business Needs Local SEO

Imagine sitting at your desk on any given workday and suddenly realising you’ve worked right through the lunch hour. As your belly growls, you take ...

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21 Oct What is the Holistic SEO Approach and Why Is It So Darn Important?

I know what you’re thinking—you see the word holistic, and your mind immediately jumps to acai bowls and yoga wellness retreats with a long-haired...

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27 May 5 Ways Your Website Design Affects Your SEO Ranking

When it comes to website design for your business site, it’s important to remember there’s more to consider than aesthetics. Your website is going...

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04 Feb Perfect Partners: How Social Media Can (And Should) Work Beautifully with your SEO Strategy

Creating a strong SEO (search engine optimisation) strategy for your business is important because it will increase your visibility in online searches...

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21 Jan Boost Your Business Website SEO in 5 Easy Steps

When it comes to SEO rankings, both small businesses and American actress Mae West agree— “Too much of a good thing can be wonderful”. Search en...

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01 Oct What Are Zero-Click Searches And How Do They Affect Your Business?

Google frequently makes changes to its algorithm. The focus is on ensuring that users get the best and most relevant digital experiences. So regardles...

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14 May The Best Ways To Optimise Your Google My Business Listing

Everyone knows precisely how crucial it is for their business to be accessible on Google. The current marketplace is exceptionally competitive, and ev...

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05 Mar Why Your Website Needs A Sitemap

When designing a business website or redesigning an existing one, you would want a user-friendly site, optimised for search engines and with intuitive...

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06 Feb How You Benefit from Combining PPC and SEO

What companies don’t realise is that the world of the internet is exceptionally tricky. For the uninitiated, digital marketing could leave you bambo...

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09 Jan How to Improve Your Local SEO Strategy

To make your company visible for all geographical searches, you must implement local SEO. This is one of the most effective ways to market your local ...

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14 Nov On-Page Factors That Matter In Website Content Optimisation

Search engine optimisation is a strategy that every business, big and small needs to use, to boost traffic to their website and subsequent conversions...

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31 Oct Voice Search Optimization: The 4 Most Important Tips to Take Advantage of The Voice Search Revolution

The advancement in voice recognition technology has brought us a new era. Now, more than ever, people are using voice to make searches. So far, the ch...

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05 Sep Digital Marketing Tips that Can Boost Your Online Presence

In 2019, digital marketing, along with its sub-categories, including content creation, SEO, email, and social media, are extremely vital for a company...

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18 Apr Avoid These SEO Mistakes In 2019

A winning SEO strategy is something that requires constant attention and tweaking. You need to focus on what the latest trends are as well as any algo...

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15 Nov The Relevance Of Local SEO In A Digital Campaign

Regardless of the industry you operate in, your digital marketing strategy would need the right measure of search engine optimization. There are two m...

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18 Oct Questions To Ask Before Engaging the Services of an SEO Company

If you are a website owner, it is important to maintain good SEO rankings. Search Engine Optimization is much more than just adding keywords to your o...

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06 Sep The Best Off-Page SEO Strategies To Build A Strong Online Reputation

Search engine optimization (SEO) is one of the best ways to promote a brand, its website, services, and products online. This technique or strategy ha...

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12 Jul Centre your SEO Strategy on the Right Keyword Selection

There’s no doubt about the fact that most businesses, both small and big, spend a lot of effort on getting their SEO strategy right. Despite the...

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31 May How to Build a Great Local SEO Strategy

Modern day marketing techniques are not only well-researched and scientific in nature but aggressive as well. Businesses know that the only way they c...

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19 Apr The Relevance of Off-Page SEO in Online Reputation Building

Creating your business website is only the start of your attempt to engage with various audiences. If you want to expand your customer base, you also ...

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29 Mar Tips to Avoid SEO Disasters While Updating Your E-commerce Platform

It is important to update E-commerce sites regularly, to incorporate advanced technical tools, ensuring ease of access to online users. The decision t...

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01 Feb The Right Way To Conduct an SEO Content Audit

Google loves keeping online marketers on their toes and constantly makes changes to existing algorithms and releases new ones. The search engine’...

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04 Jan Are SEO and PPC One and The Same Thing?

In Search Engine Marketing campaigns, we like to think of SEO (Search Engine Optimisation) as being one strategic approach to use in online marketing,...

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21 Dec The Role of Organic Traffic in Your Marketing Strategy

Organic traffic is essentially the traffic that comes to your site from various unpaid searches or sources including Google, Bing, and Yahoo etc. It p...

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24 Aug Understanding The Relevance Of Keyword Research In Your SEO Marketing

SEO marketing is probably one of the most important aspects of your overall online marketing strategy. Regardless of how well-structured and designed ...

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03 Aug Understanding The Basics of SEO Marketing

If you are a business owner and are looking to optimise your business website for search engines, there are certain simple steps you can follow. Havin...

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29 Jun Proven On-Page SEO Optimisation Strategies for 2017

Every small business that wants to stay ahead of the game likes to know they are using the right SEO techniques. But then, not every business person i...

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08 May The Relevance of Local SEO in an Online Marketing Strategy

In a world that is increasingly going digital, the need of the hour is for marketing strategies that would be able to tap into the potential the Inter...

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03 Apr How Small Businesses Can Make an Impact with Content Marketing

Today, almost every business has an online presence and that means, every business also has an online marketing strategy in place. In the current day,...

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31 Jan What’s the Big Deal About First Page SEO?

Regardless of whether they are aware of how marketing strategies actually work, most business owners have heard the term SEO and they know it’s ...

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